FUSE is at an exciting stage in its organizational development – one that is characterized by a rapidly expanding program and a pivot toward embracing the communications function as a core strategy for achieving mission impact. FUSE recognizes that our most significant opportunity for widespread system change is based on our ability to tell the world about the insights being generated by our fellowships. With projects across multiple cities in related issue areas, FUSE has an opportunity to help create a “playbook of civic innovation” that includes innovative best practices for addressing the common challenges facing all cities. FUSE can also use thought-leadership efforts to help build momentum around a growing movement of leaders that are reinventing government in the 21st century.
FUSE is seeking to hire an experienced and highly-skilled professional as its first Director of Impact Communications. This role will report directly to the CEO and COO and collaborate closely with the organization’s staff, board, advisors, funders, and – most importantly – our fellows and government partners. Charged with building the organization’s communications function from scratch with relatively limited resources, the Director will develop systems for regularly collecting stories from our fellowship projects, articulating those stories in various formats, and building partnerships with a broad array of distribution channels to share those stories. The Director will also encourage, support, and help to integrate first-person narratives authored and distributed directly by our stakeholders across both traditional and social media platforms. This role is focused on creating and implementing plans to achieve FUSE’s overall strategic goals.
Slater Matzke is working with the City of Vallejo on a marketing and communication strategy to reboot the city’s economy. The success of Matzke's project has been contingent upon building smooth working collaborations within agencies and stakeholders. Given the complex nature of his project, here’s what he's learned about getting buy-in during his year-long fellowship.
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